Showing posts with label Software Development. Show all posts
Showing posts with label Software Development. Show all posts

Tuesday, 17 January 2012

Your Website - Is it working for you?

So you have taken the first step and now your business has a website.  It is nice and fancy with the colors you wanted and with fancy things moving all over the website making it look really cool and giving you that competitive edge over your competition online.  But there is a slight issue -- YOU ARE NOT GETTING ANY QUERIES.

WOW!!! that is not a slight issue, that is the MAIN issue.  After all a website is a marketing tool and if your marketing tool is not working, then how will the other functions of your business work.  It is imperative to ensure that a fancy looking website is also functional and serves its purpose i.e generates leads, grows your market and increases your revenues.

At MAG Studios, we focus on both the visual aesthetics and also the functional elements of the website.  After all we have a team of technically sound IIT Engineers and Business Heads having MBA's and PhD's.  If we dont utilize them to their fullest potential for our clients then what do we have them in the company for.

Having said the above, at MAG Studios, each and every website is analyzed to the minutest of details both in terms of the aesthetics - the colors, the layout, the navigation structure, the call-outs and the positioning of various elements across the page.  In addition to the aesthetics, the smallest of functional elements are also evaluated - the depth of the links - the navigation structure, the content of the pages - the landing pages - the conversion pages et all - the list goes on and the efficiency increases.

We aim at making websites and software's which not only increase your productivity and efficiency but also increase your markets and in turn increase your revenue.  Our client list is long and we have referral work from most of our clients, which is the best testimonial we can get for the work we do.

Get in touch with one of our consultants at MAG Studios to see how we can work with you and develop a website or a software system to enhance your productivity and increase your revenues.

Monday, 16 January 2012

Software Development and Websites

So as the title says, this blog is going to be about Software Development and Websites. That is what I do day in and day out.  I am a private consultant with a number of technology companies, which focus mostly on developing software solutions and designing websites.

MAG Studios, happens to be just one of the companies i consult for and they also happen to do software systems development and website designs.  They have all the latest development tools and their developers are in tune with the latest technology methods and compliance methods, but isn't this the same with all the technology companies that you can get to by just typing software development or websites in Google.  When i was approached by MAG Studios to consult for them, i was a little skeptical about joining them, after all I am consulting for the largest IT brand names that you have heard of and then there is this company with no global branding approaching me.  So i decided to dig in a little and find out more about MAG Studios.

MAG Studios has been set up by IIT Graduates (IIT is the premier engineering institute in India and amongst the top engineering institutions all over the world) who have gone ahead and done their MBA's in business administration and further gone ahead and taken their PhD's in Business Administration.  Wow!!! thats a lot of education, but textbook knowledge is very different from practical and real life implementations of solutions, right? so i dig a little more and i find out that the founders themselves have a little over 50+ man years experience, yep, 50+ man years experience in deploying and delivering software implementations in all parts of the world.

Now, that is impressive.  So

Engineering from IIT
MBA's  from the USA
PhD's from the USA

Core team consists of

Software engineers from USA
Software engineers from IIT
MBA's from all over the world
People with 5+ years experience doing whatever role they are doing in MAG Studios
Experience of working for fortune 500 companies
Experience in working with smaller organizations
A successful track record of working with start-ups
Impressive and i mean a very very impressive client list
Supporting large and highly acclaimed IT companies in their development and designing departments in an outsourcing mode

So, do they still need a brand name, which people can recognize?  I think not.  I think once you speak with anyone in the company you can make out the knowledge and the experience.   I joined them about 4 years ago and am happy I did.  There is plenty to learn working with such highly experienced and educated people, that software development and website designing projects take a completely different shape and are transformed into highly productive and efficient revenue earners for all their clients.

MAG Studios has launched a new website and because of the highly strict NDA agreements and software outsourcing contracts, it really does not show MAG Studios in its true capacity and might, but once you engage them in a conversation, their expertise flows.