Showing posts with label Software Solutions. Show all posts
Showing posts with label Software Solutions. Show all posts

Sunday, 29 January 2012

Work without computers - is it possible?

So, i work for an IT company and we have a big sales team which keeps working on newer sales pitches and ways to sell our products and services to existing and newer clients.  I keep telling them that there job should be the easiest cause i cannot think of any business which can survive and grow without a website, software solutions and marketing on the internet giving them access to the millions and millions of internet users scouring the internet for products and services to buy.

Do you think there are still businesses which are surviving and growing without using computer software solutions and websites in this time and age of growing internet and access in the hands of those millions and millions of users who are looking for your products and services online.  Being a project manager managing the IT applications for some of the largest users of software solutions - I get an insight into the kinds of software requirements growing and already established fortune 500 companies are getting developed.

Be it a software used for internal workings of the company employees - an intranet system or for collaboration and interaction with the clients - a client extranet - or an easy to use non-technical website management system - a content management system or a lead/sales tracking system - a crm system - there is always a need and demand for such software systems by companies.

Apart from the software requirements, websites have now become an integral part of businesses these days.  You could sell your products or services online - if you dont want to sell - just showcase them - use for website as an excellent branding tool, the usage and benefits are unlimited.

Done with the above,  have softwares to increase your efficiency and a website showcasing everything, well now you need Online Marketing and SEO to actually get the millions of users to your website.  You cannot just have a website and not do good online marketing and seo to promote your business online, that is just a bare necessity to earn more money and increase your revenues.

So, now my question to you again?  Do you really think that there are still business houses which can survive and grow without computers???


Tuesday, 17 January 2012

Your Website - Is it working for you?

So you have taken the first step and now your business has a website.  It is nice and fancy with the colors you wanted and with fancy things moving all over the website making it look really cool and giving you that competitive edge over your competition online.  But there is a slight issue -- YOU ARE NOT GETTING ANY QUERIES.

WOW!!! that is not a slight issue, that is the MAIN issue.  After all a website is a marketing tool and if your marketing tool is not working, then how will the other functions of your business work.  It is imperative to ensure that a fancy looking website is also functional and serves its purpose i.e generates leads, grows your market and increases your revenues.

At MAG Studios, we focus on both the visual aesthetics and also the functional elements of the website.  After all we have a team of technically sound IIT Engineers and Business Heads having MBA's and PhD's.  If we dont utilize them to their fullest potential for our clients then what do we have them in the company for.

Having said the above, at MAG Studios, each and every website is analyzed to the minutest of details both in terms of the aesthetics - the colors, the layout, the navigation structure, the call-outs and the positioning of various elements across the page.  In addition to the aesthetics, the smallest of functional elements are also evaluated - the depth of the links - the navigation structure, the content of the pages - the landing pages - the conversion pages et all - the list goes on and the efficiency increases.

We aim at making websites and software's which not only increase your productivity and efficiency but also increase your markets and in turn increase your revenue.  Our client list is long and we have referral work from most of our clients, which is the best testimonial we can get for the work we do.

Get in touch with one of our consultants at MAG Studios to see how we can work with you and develop a website or a software system to enhance your productivity and increase your revenues.